Wim Hof, “The Iceman,” Keynotes 2017 Global Wellness Summit

Wim Hof (aka “The Iceman”) to keynote Global Wellness Summit.

Wim’s commitment to physical and mental well-being is undeniable – and infectious. And the notion that anyone can train his/herself to achieve his seemingly superhuman heights of mind-body control is a fascinating concept.

Exposing the body to extreme temperatures is a centuries-old wellness practice – in fact, during the Roman empire, invigorating cold-water plunges were credited for benefiting overall health, and, today, whole body cryotherapy, using extreme cold to treat what ails you, is gaining popularity for claims that it can improve sleep and naturally reduce pain and body inflammation.

Arguably, no one has embraced the power of extreme freezing as wholeheartedly as inspirational author and athlete Wim Hof. Among Hof’s achievements is a world record for the longest ice bath (nearly two hours) and climbing Mt. Everest barefoot and shirtless. Theatrics aside, Wim Hof, the Dutchman behind Netherlands-based Innerfire’s Wim Hof Method, a program that combines cold therapy and conscious breathing (meditation) as a means to improve overall physical and mental health, will be a keynote speaker on Day 2 of the Global Wellness Summit, an annual event that attracts international business and industry leaders focused on the growth and opportunities to be found in today’s $3.7 trillion global wellness economy, taking place at The Breakers Palm Beach from Oct. 9-11.

“Wim’s commitment to physical and mental well-being is undeniable – and infectious. And the notion that anyone can train his/herself to achieve his seemingly superhuman heights of mind-body control is a fascinating concept,” said Susie Ellis, Chairman and CEO of the Global Wellness…

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