TravPRO Mobile and Visit California Redefine How to Best Reach, Engage and Activate Travel Agents

California STAR Global Sales Companion™

TravPRO Mobile provided Visit California with the most innovative platform to reach travel agents around the globe.

TravPRO Mobile has partnered with Visit California to develop and launch the most advanced global travel agent training and sales enablement platform in the industry, with the unveiling of the California STAR Global Sales Companion™.

At it’s core, the California STAR Global Sales Companion™ provides an energized, fun, and interactive training experience for travel professionals. But, what sets this platform apart from all others in the space are the custom developed continual ‘sales enablement’ tools. The Sales Companion™ continuously provides up-to-the minute sales intelligence that arms agents with the information they need to ‘be the expert’ anytime they need it, long after training is complete.

STAR’s revolutionary technology was specifically built with mobility in mind. Learners can seamlessly jump between web, tablet and phone apps with ease, and the apps provide the ability to train or sell while offline as well; another industry first. After becoming a STAR specialist additional modules curated by California tourism partners and omnipresent tools to readily share brochures, maps, itineraries, and other collateral with prospective travelers are available.

“TravPRO Mobile provided Visit California with the most innovative platform to reach travel agents around the globe,” says Leona Reed, Associate Vice President, Global Marketing, Visit California.

The California STAR Global Sales Companion is now live in 14 markets around the world and has been translated into 9 different languages. Ms. Reed continued; “Visit California and…

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