Music Choice Announces Promotional Partnership With The 2017 Billboard Hot 100 Music Festival; Major Lazer, Big Sean and Zedd To Headline The Festival

Music Choice, the multi-platform video and music network, is teaming up with Billboard, the world’s largest voice in music, as the official music partner for the 2017 Billboard Hot 100 Music Festival taking place August 19-20, 2017 at Northwell Health at Jones Beach Theater just outside New York City. The strategic partnership will align both brands to highlight Billboard Hot 100 artists including Demi Lovato, DJ Khaled, and Camila Cabello.

Now in its third year and spanning multiple genres, from pop and rock to R&B and dance, the Billboard Hot 100 Music Festival is one of the most electrifying and diverse festivals. Electronic music innovators Major Lazer, hip hop superstar Big Sean and pop/dance music chart-topper and Grammy Award-winner Zedd are set to headline this year’s festival, which will also feature performances from powerhouse talent including Bebe Rexha, Camila Cabello, Marshmello, Rick Ross, special guest Demi Lovato, DJ Khaled, Gucci Mane, Echosmith, Capital Cities, Tinashe, T-Pain, Lil Yachty, Ty Dolla $ign, Young Thug, Waka Flocka and more. Organizers today revealed the daily line-up with Zedd and Big Sean headlining on Saturday, August 19, while Major Lazer closes out the festival on Sunday, August 20. Tickets, including the just-released single day tickets, can still be purchased at http://www.livenation.com.

Starting today, Music Choice will promote the Billboard Hot 100 Music Festival across all of its platforms:

  • Music Choice On Demand will serve as the On Demand destination for music videos and playlists highlighting festival performers in the “Featured” folder. Post-festival, this folder will include exclusive backstage interviews with festival artists.
  • Hit List Music Channel will be co-branded as Hit List:…

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