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ITC Launches GAINSCO Buy Now in TurboRater for Websites in Texas

We wanted to help our independent agents compete effectively with online quoting aggregation sites and large carriers who sell direct to consumers online. So we’ve partnered with ITC to bring the online buying experience right to the agent’s webpage.

Insurance Technologies Corporation (ITC), a provider of websites, marketing, rating and management software and services, announced today it has launched GAINSCO Auto Insurance® (http://www.gainsco.com) Buy Now in Texas in its online consumer rater TurboRater for Websites.

When a consumer visits an insurance website that has TurboRater for Websites and gets a comparison quote for multiple companies, a Buy Now button will appear next to GAINSCO’s quote. The consumer can click on the button and complete the application process online at times when the agency is closed, at night and on weekends and holidays. Coverage starts after purchase, and the consumer receives the proof of insurance card and declaration page immediately.

“We’re very excited about the launch of GAINSCO’s Buy Now functionality on TurboRater for Websites,” said Andy Jordan, senior vice president of corporate marketing and business development for GAINSCO. “We wanted to help our independent agents compete effectively with online quoting aggregation sites and large carriers who sell direct to consumers online. So we’ve partnered with ITC to bring the online buying experience right to the independent agent’s webpage. It’s honestly a win-win-win for us, ITC and our independent agent partners.”

The built-in underwriting rules in TurboRater for Websites validate the risk. If the rules identify a risk as unacceptable to GAINSCO, the consumer will receive notification to contact the agent. The agent will…

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