NEW YORK (PRWEB)
September 13, 2017
Investis (http://www.investis.com), a leading digital communications company, today announced the appointment of David Corchado as chief digital officer. Corchado will take charge of Investis product development strategy and have global responsibility for all web development groups. Corchado brings 20 years of leadership and deep industry knowledge to Investis, having spent most of his career building advertising technology for digital agencies.
Corchado comes to the New York office of Investis from the Bay Area of California, where he earned a reputation for moon shot thinking while leading new product development initiatives for big Silicon Valley brands. Outside consulting, Corchado had been chief digital officer and managing director for Digital Air Strike, a social media and reputation management firm where he led the company’s entry into new strategic markets. Earlier, he was chief data & product officer at iCrossing, leading the data science and real time analytics group; VP of technology at TBWA/Chiat/Day and technology director at Agency.com.
“My history with David goes back for years,” said Don Scales, CEO of Investis. “His digital expertise, out-of-the-box thinking, and ability to really hone in on the client’s needs will be critical skills in opening up the corporate communications market and expanding our global footprint. The experience he brings innovating for clients will be an important part of the company’s success moving forward.”
“Investis leads through a technology platform that is the total package; dynamic content, personalization, bulletproof security, and advanced analytics,” said Corchado. “They are the only company that has grown their…