“I look at this world and see all kinds of devices connected to computers, and people connected to it all the time,” Mr. Krzanich said in an interview. “We can bring things to companies that others haven’t dreamed of.”
He even has a broader picture of Intel’s future, like imagining moving beyond today’s popular mobile devices and into other gadgets in people’s homes and even into so-called wearable computing devices. “If you’re just talking phones, you’re shooting behind the duck,” he added.
Last year, almost two-thirds of Intel’s $53 billion in revenue came from making chips for PCs, a market Mr. Krzanich acknowledges is “not growing, let’s be honest.”
Last month, researchers at the information technology firm IDC said PC demand declined more than 13 percent annually in the first quarter, as buyers turned to mobile devices like smartphones and tablets. In the same period, IDC said worldwide tablet shipments were up 142.4 percent, while smartphone shipments were up 41.6 percent. The bulk of Intel’s remaining revenue came from chips for computer servers, a business Intel still dominates.
Mr. Krzanich, who is the company’s chief operating officer and is an expert in running big chip factories, will become Intel’s sixth chief executive on May 16, succeeding Paul S. Otellini, who unexpectedly announced his retirement last November. Intel also promoted Renee James, the 48-year-old chief of the company’s software division, to president on Thursday.
Some analysts saw the appointment of Mr. Krzanich as a signal that the company would increase investment in its manufacturing while chasing new customers with chips meant for mobile products.
“The PC and server markets are so big, so important, that you can’t take your eye off the ball,” said Doug Freedman, an analyst with RBC Capital Markets. Mr. Krzanich,…