Global Retail Marketing Association Announces Board Chair

The Global Retail Marketing Association [GRMA] announced today that Timothy Rea has been named Chairperson of the GRMA’s Advisory Board for Financial & Insurance Services. The GRMA, serving C-level executives in retail, restaurant and hospitality announced earlier this year, their expansion into the financial and insurance services vertical. The appointment of Rea signals the importance of this new vertical in the GRMA portfolio. In announcing the move, Stephanie Fischer, President and CEO of the GRMA said, “Tim is a proven business leader with a deep understanding of the consumer-facing market and a strong commitment to advancing industry thought-leadership and transformation. We are excited to welcome Tim as GRMA’s Advisory Board Chairman for Financial & Insurance Services.”

Currently Principal, Chief Marketing Officer at Edward Jones, Tim Rea is responsible for all of marketing functions for the financial services giant including advertising, digital marketing, client and marketing insights, firm communications and public relations. In addition, he is a member of the Edward Jones Management Committee. Before joining Edward Jones in 2016, Rea served as the executive vice president and chief marketing officer for Office Depot Inc., senior vice president of brand marketing for Darden Restaurants, and had increasing brand management leadership positions at Hershey Foods Inc. and the Procter & Gamble Co. Prior to working in the private sector, Rea served as a Captain in the United States Army. Rea earned a bachelor’s degree in economics from Harvard University and both a master’s in economics and an MPA from the University of Texas.

 

“The GRMA is a phenomenal organization helping us to keep our finger on the pulse and connect us with what’s happening in the industry.”  said Rea. “I couldn’t be…

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