Ford STEAM Experience, Boys & Girls Clubs, & Visit Knoxville Bring the Destination Imagination Experience to Local Students and Families

“Our ultimate goal is to inspire interest in technology and innovation, which is not only critical to Ford, but also to the world’s future development.”

Working to inspire the next generation of creative thinkers and doers, this year’s TryDI Event provides an opportunity for the local Knoxville Boys & Girls Clubs community to experience the impact of Destination Imagination’s Challenges and resources firsthand. Powered by Ford STEAM Experience, the Design Your Ford of the Future Challenge will encourage attendees to re-imagine a Ford vehicle of the future, then design and develop an innovative prototype that addresses their solutions. Teams will also develop a brand for their innovation and a 60-second pitch to present to a panel of experts.

“Our ultimate goal is to inspire interest in technology and innovation, which is not only critical to Ford, but also to the world’s future development.” said Tracy Magee, Ford STEAM Experience Brand Manager, Ford Motor Company. “Although the use of technology is growing exponentially among young people, it is becoming increasingly difficult to attract them to technology-related educational programs. For this same reason, we are pleased to continue working with Destination Imagination to inspire the next generation innovations to explore STEAM-related fields.”

The landscape of the event will also include various interactive-technology exhibits and a Destination Imagination Instant Challenge Rubber Duck Launch.

“Just like Destination Imagination, Ford recognizes the power of inspiring the next generation of thinkers, creators and collaborators. We are honored to have them as a sponsor again this year.” said Dr. Chuck Cadle, CEO, Destination Imagination.

The team…

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